January 20, 2022
5 Iconic Super Bowl Ads Through the Ages
“1984” (Apple, 1984) Directed by Ridley Scott, this ad hailed the coming of the Macintosh…
December 13, 2021
What Social Media Advertisers Should Know for 2022
Social media advertising trends are rapidly shifting, meaning advertisers are constantly changing and evolving their…
December 13, 2021
3 Do’s & Don’ts of Holiday Advertising
Now, it’s time to get started on creating a holiday advertising strategy that will drive…
November 18, 2021
2021 Holiday Advertising Trends
With Thanksgiving ad campaigns already underway, Black Friday and Cyber Monday only days away, and…
November 16, 2021
‘The Oyster Bar’ Debuts a New $10 Lunch Menu This Winter
Oyster Po’Boys, Veggie Power Bowls, Salmon Sliders and Four More Dishes Spice Up the Season…
October 15, 2021
Ruby’s Elixir Gives Back to Patrons, Announces Fall Shows
Downtown St. Pete’s Staple Music House Shows Local Love with New Happy Hour Offerings, Extended…
October 13, 2021
Champa Bay Business Growth
Tampa Bay, Florida — a sprawling paradise and the mecca of champions. Photo by Jesse…
October 5, 2021
“Candyman. Candyman. Candyman. Candyman. Candyman”
FOR IMMEDIATE RELEASE Contact: Lisa Williams | 727.490.9835 | www.evolveandco.com Lisa@EvolveAndCo.com __________________________________________________________________________ …
October 1, 2021
5 PR Quotes to Live By
Public relations is comprised of various functions that are used for building a brand among…
September 15, 2021
Buy One Get One Free Gourmet Burgers on St Pete Beach
Boulevard Burgers & Tap House Hosts Online Poll for Public to Vote on Which Craft…
July 5, 2021
Demographics vs. Psychographics
Data and information are like gold in this digital era of commerce. The more a…
June 10, 2021
Businessman Pete Boland Running for Mayor of St. Pete
Local Restaurateur and St. Pete Native Pete Boland has Officially Filed and Entered the Race…
May 28, 2021
Advertising vs. Marketing
Marketing, advertising, public relations, sales, copywriting, media planning, etc. — it’s all the same right? …
May 10, 2021
Influencer Marketing
What a day in age to be a part of. Never has there been such…
May 5, 2021
Mother’s Day Ads We Love
Mother’s Day is one of the most widely celebrated holidays, but even still, so much…
April 16, 2021
“Content is King”
Art, entertainment, and advertising — the modern world is flooded with a surplus of content.…
March 31, 2021
How to Better Position Yourself on Google
A Better Way to Google The internet is seemingly as vast as the ocean, with…
March 24, 2021
The Trend: Social Responsibility Campaigns
How Dove, Chipotle, and Patagonia are Changing the Game Since the advent of the Digital…
March 15, 2021
Company Mission Statements
How to Best Formulate Yours A mission statement is the core of the company, meaning…
March 11, 2021
Nueva Cantina Brings the Tastes of Guadalajara to the Sunshine City with Birria Tacos
St. Petersburg Mexican Restaurant to Announces New Menu Featuring Birria Tacos, Mexican Pizza, and Key…
February 26, 2021
Rebranding the CIA
How the Central Intelligence Agency is Changing Their Brand and Increasing Diversity Secret Agents…
February 25, 2021
From the Streets of Mexico to Your Table: Birria Tacos Pack the Flavor at Nueva Cantina
South St. Petersburg Mexican Restaurant Debuts Uber Popular Taco Recipe TAMPA BAY, FLA (February 25th,…
February 24, 2021
A Waterfront Playground: The Godfrey Hotel & Cabanas Introduces Namaste & Rosé, Grind & Cycle, Cardio Sip & Splash, and Stand Up Paddle Board
TAMPA BAY, FLA (February 24, 2021) - Locals & visitors alike can sweat it out…
February 24, 2021
It’s a Good Day to Be Named Karen
Boulevard Burgers & Tap House Gives Away Free Burgers to the Good Karen’s of the…
February 22, 2021
SEO vs. SEM – Know the Difference
SEO, search engine optimization, and SEM, search engine marketing, are often used interchangeably in the…
February 10, 2021
TikTok Users & Ad Performance
What You Should Know if You're Investing in the Platform Developed in 2016, TikTok…
February 9, 2021
Top 3 Favorite Commercials of Super Bowl LV
Check out the Evolve & Co top commercial picks from Super Bowl LV.Lisa Williams, President…
February 3, 2021
3 Words to Define Our 2021
As the year is new, the Evolve & Co team is inspired. See what 3…
February 2, 2021
Super Bowl Ads, a Sneak Peek
An Inside Look at this Year's Most Anticipated Ads Every year, millions of viewers tune…
January 26, 2021
The Google Icon Design Controversy
Visual language is essential in the digital world, but is too much consistency bad? …
January 14, 2021
Behavioral Targeting
How Does It Actually Work? Behavioral targeting is a technique used in advertising, where data…
January 7, 2021
Up Your Social Media Game
6 Tips for Brands Just Starting Out Learning the nuances of social media can…
December 28, 2020
What’s to Come in 2021?
Projected Advertising Trends As 2020 finally rounds the corner, we begin to turn optimistically towards…
December 15, 2020
Evolve & Co Reimagines Website for Pure Strength & Movement
Tampa Bay Advertising Agency Launches State of the Art Website for Fitness Company Tampa Bay,…
December 3, 2020
Holiday Ad Campaigns We’re Playing on Repeat
USPS, Miller Lite, and Chic-Fil-A Inspire The holidays are finally upon us and so are…
November 19, 2020
2020 Holiday Advertisement Trends
As the 2020 holiday season rounds the corner, one starts to think about how this…
November 3, 2020
Fall Favorites
Q: Favorite thing about fall? A: There are many things to love about fall. Crisp…
October 29, 2020
Halloween Candy Ads From the Past
These Vintage Ads Will Take You Back in Time In today’s generation, we have become…
October 27, 2020
17th Annual Fashion Funds the Cure Celebrates Children Battling Cancer in Tampa Bay
Tampa Charity Hosts Fashion Show to Benefit Pediatric Cancer Research Tampa Bay, FLA (October 27th,…
October 26, 2020
10th Annual Cars & Couture Collector’s Gala Kicks Off November 14th
Roaring 20’s Themed Fashion & Exotic Car Show to Benefit Autism Speaks Tampa Bay, FLA…
October 22, 2020
The 5 Types of TikTok Ads
Is TikTok a Viable Advertising Medium for Your Business? We’re sure you’ve heard about TikTok…
October 15, 2020
Reach vs Engagement
Know the Difference What exactly is the difference between reach and engagement? Reach is best…
October 12, 2020
Beach Drive’s Flûte & Dram Introduces 7 Nights of Live Music & Ladies’ Night this Fall
Champagne Bar Features New Happy Hour, Ladies’ Night, and Halloween Giveaway for Breast Cancer Awareness…
October 9, 2020
Downtown St. Pete’s Crafty Squirrel Drops a Hot New Menu
Popular Hangout Launches New Food & Beverage Program to Include Artisan Pizza, Wings, Bowls, Sliders,…
October 8, 2020
What Does Your Font Say About Your Brand?
The 3 Basic Font Types and What They Tell Us About Your Identity It may…
October 6, 2020
Interview with Lisa Williams, President
What inspired you to start Evolve & Co? Having worked in the advertising industry for…
September 24, 2020
Our Favorite Quarantine Commercials
In Florida, quarantine started for some on March 17, when Governor DeSantis ordered all bars,…
September 24, 2020
Evolve & Co Brands Contemporary Waterscapes Artist
St. Petersburg Advertising Agency Develops Brand Identity Package for Liz Phelps Studios Tampa Bay, FLA…
September 21, 2020
5 Ways to Grow Your Instagram Following
In today's marketing and advertising world, we know that in order to stay relevant and…
September 14, 2020
Conscious Jewelry Designer from NY Diamond District Shines in Tampa Bay
Founder of Cut + Clarity Features “Vote” Necklaces Inspired by the 2020 Elections, Proceeds Benefiting…
September 14, 2020
Tampa Chef Reveals Creative Fall Tailgate Menu
As Nation Prepares for a Socially Distant Football Season, Godfrey Hotel & Cabanas Executive Chef…
August 31, 2020
Advertising Fails: 3 Brands that did it Wrong
Advertising doesn’t always go the right way. Trying to stand apart from other companies, some…
August 24, 2020
10 Reasons Your Social Media Strategy Isn’t Driving Revenue
Social media marketing has become one of the most popular forms of marketing in recent…
August 17, 2020
4 Things About Public Relations That Might Surprise You
Public Relations (PR) practitioners often express that they are misunderstood. PR is constantly evolving; many…
August 10, 2020
5 Global Brands that Live by PR
Public Relations (PR) has long been a powerful marketing tool for companies. Global giants like…
August 3, 2020
10 Ways to Get More Brand Followers Now
Now more than ever having a social media account for your business is a marketing…
July 27, 2020
5 Common Mistakes in Branding
When starting a business there are a plethora of factors that need to be considered.…
July 20, 2020
A Look at Influencer Marketing: Micro-Influencers, Macro-Influencers, and Brand Ambassadors
An influencer is someone with a substantial reputation. They use their image, voice, and fame…
June 29, 2020
TikTok: Just for kids?
It can seem as though there is a new viral app every few months. TikTok…
June 26, 2020
The Ruby’s Elixir Website Gets a Makeover
Evolve & Co, Tampa Bay Advertising Agency Transforms Iconic Music Venues Website Tampa Bay, FLA…
June 25, 2020
An Exploration Into Typography
A History Lesson in Fonts “The font you choose to display text is every bit…
June 19, 2020
3 SUMMER CAMPAIGNS on our HOT LIST
Summer is here! The change in season and lifestyle comes with a change in products…
June 19, 2020
Facebook vs. Instagram: How They Really Stack Up
Throughout the years there has been an abundance of changes to the dynamics of social…
April 14, 2020
Accepting Nominations for Local Heroes, Thousands in Gift Certificates to be Awarded to Extraordinary Tampa Bay Residents
St. Petersburg Advertising Agency, Evolve & Co Partners with Local Businesses to Give Hotel Staycations,…
April 8, 2020
Brand Strategy: How to Survive a Global Pandemic
“Make no mistake—we must prepare for an ongoing crisis. This will not be a crisis…
April 6, 2020
Global Pandemic vs. Your Brand: How to Scale
After tuning in to an insightful Adweek virtual conference (March 26th), many important points were…
January 13, 2020
WTR Tampa Hosts 2nd Annual Bullie Booty Brunch Fundraiser
Tampa Waterfront Venue Presents Bulldog Invasion Brunch with Live Music, Local Vendors and Silent Auction…
January 13, 2020
Ruby’s Elixir Heads Into 2020 with Live Music Seven Nights a Week
Downtown St. Petersburg Lounge Keeps the New Year’s Party Rolling All Month Long Tampa Bay,…
January 6, 2020
Pure Strength & Movement to Host Grand Opening Reception
New South Tampa Fitness Center Welcomes Mayor Jane Castor and Public for Music, Food, Drinks,…