Who doesn’t love colors?

Colors are essential because they have the ability to change our moods because of their beauty and radiance and they can also set the tone for various special occasions such as weddings and group photos. The Pantone color selection for the year is important because it is a reflection of universal culture and is chosen based upon future designs, fashion, and art of the upcoming year. Now let us reveal the Pantone color of the year for 2023 and why it is giving us the feels.


The Pantone color of the year is Viva Magenta. Viva Magenta is a cool jewel red tone that is giving us Valentine’s Day feels all over. The exciting Pantone color can be used in one’s home, worn on a date, or even used as an eyeshadow for a daring look for a night on the town. Pantone stated in their article that “The Color of the Year 2023 merges the richness, warmth, and strength of natural matters with the rich, open horizons of the digital world. Previous year’s Pantone colors have been beautiful but this years Viva Magenta is absolutely gorgeous.

Dare to Wear

The good thing about this year’s Pantone color is that it is a bold fashion statement that can be worn either as a block or an accent color, but no matter the way you choose to wear it viva magenta most certainly screams “Look at me I’m brave and fearless!” Whether we want to accept it or not Viva Magenta is here to stay and is causing a stir in the fashion world; there are so many questions that can be asked about this beautiful vibrant color but the real question is “Do you dare to proudly wear the stunning Pantone color of the year?”

Lisa Williams

Author Lisa Williams


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