Goal: To tell the story of the 31,000 acre grass-fed cattle ranch in South Florida known in pioneer times as the 90 Mile Prairie. It was important to convey the ranch’s mission: restoring the rangeland to the level of ecological health that existed before modern agricultural management practices became the norm. The ranch features 6,000 head of Florida Cracker cattle and 40 saddle horses utilizing a planned grazing pattern that mimics the migratory activity of wild ungulates. Blue Head Ranch never uses herbicides, pesticides, chemical fertilizers or grain-based supplemental feeds, so it’s as organic as it gets.